01.05.2025

VENTURE INTO THE FUTURE OF MOBILITY. THE ULTIMATE DRIVING MACHINE.

With the BMW Vision Neue Klasse, we are rethinking mobility: making it electric, digital and circular. And putting people at the heart of things. How do we want to drive in future? What do we want from future generations of vehicles? The result is an environment brimming with innovative technologies that enrich the driving experience. At the same time, we also want to act responsibly and sustainably. And that’s why we’re asking ourselves what the future wants from us. Find out more about the design, technology and efficient fully electric drive concepts of the BMW Vision Neue Klasse.


THE DESIGN OF A NEW AGE.

Progressive yet timeless. Clear yet elegant. Reduced to the essentials – but still typically BMW. The design of the BMW Vision Neue Klasse shows what the future of mobility could look like. For the exterior, precise lines meet ample surface areas. The interior invites you with spacious comfort and digital technology.

BOTH DIGITAL AND EMOTIONAL.

In the interior, virtual and real worlds converge with the new BMW iDrive operating system. Digital features create a whole new interior experience. Driver-oriented, personalised and tailored precisely to your tastes.

FULLY ELECTRIC, TOTAL COMFORT, TOTAL DRIVING PLEASURE.

The future is electric. And more convenient than ever before. With 30 percent more range, 30 percent faster charging and 25 percent greater efficiency. Enjoy carefree driving that’s fit for the future, with the sixth-generation BMW eDrive.

INNOVATIVE. EVEN IN PRODUCTION.

With the BMW iFACTORY, the BMW Group has tasked itself with handling resources responsibly in production. From its international energy suppliers, the BMW Group currently already obtains electricity from renewable sources for its sites, and is guided by the principle of circularity.

Reduced to give way to the new.

The design concept of the BMW Vision Neue Klasse is reduced to the essentials. The overall appearance is dominated by large surfaces and clear lines. This creates space for new things: for modern technology, such as the interactive kidney grille and headlight concept, or for an interior flooded with light from large windows.

People are at the heart of things.

As the driver, you take your seat in the cockpit, surrounded by innovative technology, and find everything arranged conveniently around you. All elements are positioned to suit the driver, with the aim of both enriching and simplifying the driving experience. Take your seat at the heart of driving pleasure, for total comfort and total control.

Driving pleasure forever. Now and in the future.

True driving pleasure starts now. And thinks about tomorrow. It is more than just the design of the BMW Vision Neue Klasse that it timeless. Your vehicle's carbon footprint is also reduced, thanks to resource-conserving production, increased use of secondary raw materials, and the highly efficient fully electric drive.
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